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Source Types Book
TitleMarketing management /
AuthorKotler, Philip.
PublishedPearson Education,
Call Number658.8 K87M 2009
Locationสำนักวิทยบริการ
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Source Types Book
TitleMarketing /
AuthoraBurrow, James l.
PublishedThomson South-Western,
Call Number658.8 B86M 2006
Locationห้องสมุดคณะเทคโนโลยีอุตสาหกรรม
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Source Types Book
TitleStrategic marketing planning / Colin Gilligan and Richard M.S. Wilson.
AuthorGilligan, Colin.
PublishedAmsterdam; : Butterworth-Heinemann, 2009
Call Number658.8 G477S 2009
Locationสำนักวิทยบริการ
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Source Types Book
TitleInternational marketing / Michael R. Czinkota and Ilkka A. Ronkainen.
AuthorCzinkota, Michael r.
PublishedFortWorth : DrydenPress, c2007
Call Number658.8 C998I 2007
Locationสำนักวิทยบริการ
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Source Types Book
TitleApplications in basic marketing : clippings from the popular business press / William D. Perreault Jr. and E. Jerome McCarthy.
AuthorPerreault, William d.
PublishedNewYork,NY : McGraw-Hill/Irwin, c2005
Call Number658.8 P455A 2005
Locationสำนักวิทยบริการ
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Source Types Book
TitleMarketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.
AuthorPeter, J. paul.
PublishedBoston : McGraw-Hill/Irwin, c2007
Call Number658.84 P478M 2007
Locationสำนักวิทยบริการ
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Source Types Book
TitleStrategic marketing / David W. Cravens, Nigel F. Piercy.
AuthorCravens, David W.
PublishedBoston : McGraw-HillIrwin, c2009
Call Number658.802 C898S 2009
Locationสำนักวิทยบริการ
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Source Types Book
TitleStrategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
AuthorKerin, Roger a.
PublishedBoston : Pearson, c2013
Call Number658.802 K39S 2013
Locationสำนักวิทยบริการ
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Source Types Book
TitleBusiness marketing management : B2B / Michael D. Hutt, Thomas W. Speh.
AuthorHutt, Michael d.
PublishedAustralia; : South-WesternCengageLearning, c2007
Call Number658.804 H982B 2007
Locationสำนักวิทยบริการ
ห้องสมุดคณะเทคโนโลยีอุตสาหกรรม
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Source Types Book
TitleStrategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
AuthorKeller, Kevin lane#31;
PublishedHarlow : Pearson, c2013
Call Number658.827 K29S 2013
Locationสำนักวิทยบริการ
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